6 Lloyd Avenue, Toronto C.I.M
6 Lloyd Street, was most likely one of the most fun briefs. It gave the creative and agent team a chance to push some design boundaries and create a piece that spoke to the local area. I wanted a simple, yet bold design. I told the agents to consider this option as the one to choose. Which they ended up doing. The photography was taken by Josh Fee, concept, design roll-out, mark-ups, mapping, client changes and finished-art was all done by me. I saw the whole process through, from concept to final-art.
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